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Monday, February 8, 2010

Writing for Google AdSense

One of the reasons I am writing this blog is to share with others what I am learning and what experience I am gaining when it comes to making money online. Many of you will already know much more than I do; others may have come across this blog and are just starting out. For those just starting, allow me to take this post and share how easy it can be to write about your experiences with an eye toward Google's AdSense and earning passive income.

I just got back yesterday from Las Vegas and wanted to write a little bit about the trip. One of the great experiences was seeing the Fountains in front of the Bellagio Hotel. I thought this might make a decent little article that I would post on HubPages. I also thought it might be useful to write this post about the process. So let me show you step-by-step what went into these two pieces of content:
  1. Brainstorm writing about the Fountains at the Bellagio and make a blog post about the process (10 min while driving)
  2. Go to Google Adwords Keyword Tool and research the Bellagio (1 min). In doing this, I realized that I want to include keywords related to the Bellagio Hotel more than the Fountains themselves given the number of searches (135,000) and CPC (over $4).
  3. Open my Firefox browser enhanced with SEO for Firefox and check the Page Rank of all the first page Google search results for Bellagio Las Vegas and Fountains at the Bellagio. When I did this, I discovered that most were PR 4 or 5, but one was a PR 3. I might be able to displace that one given enough time and effort. Realistically, this would not be the best keyword to go after; but if this blog ends up with enough authority eventually, who knows? Right now, I am doing this for illustration purposes (2 min).
  4. Write Hub and making sure that I included my keywords several times but not obnoxiously so (15 min). You can view my Hub entitled "The Fountains at the Bellagio Hotel in Las Vegas". I write my articles in Word and then copy and paste. I do this in case there is a problem with the network connection or if the site ever goes offline.
  5. I included a video and a capsule for news which might help to keep some of the content of the page fresh and published the Hub (5 min). I have also included a link in the above point using good anchor text. I double checked the article to see if ads for the Bellagio Hotel appear next to my content. They do, although not 100% of the time.
  6. Wrote this blog post with all the important steps that I mention above (15 min).

So for 48 minutes of my time, I have an article posted on HubPages, a blog post about the process, and a link to the original article which could ultimately help with SEO. When I published the Hub, I also took the opportunity to Tweet it. For an additional 10 minutes of my time, I can post links to both this post and my Hub on Xomba as well as post a link to this post using Blog Engage.

Now with all of these opportunities to display ads next to my content and links, who knows what potential these may all hold especially after several months as the sites mature and gain in authority? It may very well be that this process is worth several hundred dollars in ad revenue. I think that is what makes this whole process scary and exciting. Writing for Google AdSense is just mysterious. You never know what can happen.

Please feel free to comment or ask any questions you might have. Thanks for reading and I hope that this post has been helpful to someone.

8 comments:

  1. That sounds like a great strategy. I usually use Google Insights instead of Adwords but I may have to revist that now.

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  2. Thanks, Samantha. I hope to be teaching as well as learning with this blog.

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  3. Very interesting strategy and very well thought out, any reason why you do hub pages instead of a self hosted wordpress blog where you can keep the article and full control of everything?

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  4. @Dragonblogger,
    When I first started this in May of 2009, I had zero knowledge. I had never heard of keyword research or links or SEO. I still have little knowledge in terms of designing a self hosted blog.

    I also started out by wanting to see what could be done with no out of pocket expenses. I have managed to only spend my time (plus a small amount for a one month ad button). Again, I just wanted to do it to see what was feasible.

    I am getting close to the next step which is as you suggest. Right now my limiting factor is time to get it all together.

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  5. That's an excellent technique and great job on breaking it down. I think if you continue on this path, you'll do well =) Many people succeed with these techniques and you've obviously found something that just may work for you!

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  6. Thanks, SEO. I hope that it continues to work well and my earnings increase.

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  7. I'm pretty new to the whole SEO/Adsense thing, so I found your post useful; explained in layman's terms.

    Thank you.

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  8. MissEb,
    You are so kind. I am grateful that I have been able to help. That is my whole purpose for this blog. I am glad I was able to help. You are welcome.

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